Lauren MacCallum is a dynamic and passionate advocate for climate action, with an impressive and diverse background that has made her a prominent figure in the fight against climate change. As the CEO of Protect Our Winters UK, she is at the forefront of mobilising the outdoor sports community to take action on climate issues.
With a career spanning both the literary and broadcast realms, Lauren is also an accomplished author and broadcaster, contributing her expertise and insights to the BBC and award-winning environmental and social films. Lauren’s ability to communicate complex environmental issues in a relatable and compelling manner has made her a sought-after voice in the world of climate communication.
Beyond her commitments to Protect Our Winters UK and media contributions, Lauren is unwavering in her dedication to preserving the UK’s natural landscapes. Serving on the board of the Cairngorm National Park, the largest in the UK, Lauren tirelessly works to safeguard and promote this invaluable region while amplifying the voices of ordinary working people in the pursuit of sustainable solutions.
Lauren MacCallum embodies the spirit of action and advocacy in the fight for a greener, more sustainable world, seamlessly blending her love for the outdoors, mountain biking and snowboarding with her commitment to addressing climate change.
