Sander van Stiphout is leading the innovation and advisory departments of the Johan Cruijff ArenA and is part of the stadium’s Management Team for many years.
What drives Sander is to contribute to a sustainable stadium with great fan engagement. Sustainability does entail ESG as well as financial sustainability to be able to continuously adapt to changing demands of any kind.
To achieve tangible goals for the stadium and its main stakeholders Ajax, KNVB and the City of Amsterdam he drives innovation among ecosystem partners such as large corporates, government, knowledge institutes, SME’s and start-ups, using the stadium as a field lab.
Sander has worked on stadium projects worldwide and was involved in projects related to all recent major tournaments, such as the Russia and Brazil World Cups. Sander was special stadium operations consultant to the Qatar Supreme Committee in relation to the FIFA World Cup 2022 preparations. Currently he serves as an advisor to the French Ministry of Finance supporting the operations tender of the Stade de France.
