Steffen Lindenmaier has been working for VfB Stuttgart for 15 years and has headed the club’s Sustainability Department since 2022, reporting directly to the CEO. He also serves as Managing Director of the club’s foundation Brustring der Herzen, established in 2023, which brings together VfB’s social initiatives – a commitment that has been deeply rooted in the club since the 1990s.
With many years of experience in professional football, he pursues a holistic sustainability approach that combines ecological, social, and economic responsibility. A key focus lies in further developing VfB’s sustainability strategy and making it tangible through a wide range of initiatives – both in the stadium and throughout the club’s wider environment.
Key topics such as biodiversity, environmental and climate protection are brought to life through concrete projects – including the ecological enhancement of club facilities, the integration of sustainability into infrastructure planning, and efforts to support the renaturation of a moor. The goal: to act credibly, impactfully, and create social value.
