Isabella Burczak is the Advocacy & Development Manager for the Union Cycliste Internationale (UCI), the world governing body for cycling. She is responsible for the UCI’s initiatives and partnerships with regard to the promotion of cycling for all, collaborating with cities and regions, national federations, NGOs and cycling advocacy organisations worldwide to promote the growth of cycling as both a sustainable form of transport and healthy recreational activity, whilst developing strategies to ensure elite cycling can drive and inspire wider participation and social impact. Isabella previously worked for the International Olympic Committee, involved in the delivery of five Olympic Games between 2006 and 2016.